What is the maximum length of title and meta description tag in HTML for SEO

Topic: HTML / CSSPrev|Next

HTML Title Tag Length

There are no hard and fast rules regarding the length of title and meta description tags. However, the recommended length of title is somewhere between 65 to 70 characters including spaces, because more than this likely to be truncated in the search results. So try to keep the title length to 65 characters including spaces for best possible rendering. You can go up to 70 characters in total, but try not to exceed this. You can use the following textarea to generate your title tag.

You have 70 characters left

Title Tag Markup


Tip: Google has recently increased the length of titles in their search engine results pages (SERPs) from 50-60 characters to approximately 70 characters, provided that the length of title tag content should not exceed 600 pixels.

HTML Meta Description Tag Length

The suggested length of meta description is somewhere between 150 to 160 characters including spaces. You can even use fewer characters and it works great if your descriptions looks appealing and read better but don't try to create lengthy descriptions that doesn't make much sense or description with more than 160 characters. You can use the following textarea to generate meta description tag.

You have 160 characters left

Meta Description Tag Markup

<meta name="description" content="">

Note: Google's generation of page titles and descriptions (or "snippets") for search results is completely automated and takes into account both the content of a page as well as references to it that appear on the web.

Importance of Title Tag in SEO

Title gives users a quick insight about the content available on a web page. This is often the primary piece of information used to decide which result to click on in the Search Engine Results Pages (SERP). That's why the <title> tag is considered as the most important element for Search Engine Optimization (SEO), so make sure each page of your website has a unique and descriptive title.

Here are a few tips for creating titles of the web pages:

  • Keep your title brief and descriptive that is relevant to the content of your pages.
  • Avoid keyword stuffing i.e. repeating the same words or phrases multiple times.
  • Avoid repeated titles. Create unique titles for each pages of your site.

Tip: Start every main word in the title with a capital letter; it will make your title more noticeable and might improve your chance of getting clicked in search results.

Importance of Meta Description Tag in SEO

The <meta> description tag is used to provide a brief and descriptive summary of web page's content. Search engine often use the meta description of a page in search results snippets which is appear below the page title. Appropriate meta descriptions can help improve your website click through rate.

Here are a few tips for creating meta descriptions for the web pages:

  • Make sure that every page of your site has a meta description.
  • Create concise and high-quality descriptions that accurately describe your page.
  • Make sure each page on your website has a different meta description.

Note: Although meta description tags has no SEO value, still using the relevant keywords in your meta descriptions might help to increase your chances of getting clicked when your page appear in search results.

Bootstrap UI Design Templates Property Marvels - A Leading Real Estate Portal for Premium Properties